Sue often travels to other grocery stores in the marketplace to observe how much they are charging for the same products she stocks at her store. sue is engaging in _____.
The term that best fits the blank is MARKET INTELLIGENCE. Market Intelligence refers to the collection of data that would serve as a basis for decision making of the market. This would provide them a clearer view of the happenings in the marketplace. In Sue's situation, what she does is that she collects the prices of products from different stores and makes this as her basis for her decision.
